Tag: nature of business marketing

It says that due to global slowdown, rising interest rate and high inflation, the demand has taken a hit affecting India’s exports too and in this backdrop, it is important to focus on untapped exports potential.

Aggressive marketing strategy including support from the government can help Indian businesses tap $112 billion export potential in ten countries like the US and UK in three years, according to a study by FIEO.

Federation of Indian Export Organizations (FIEO) said that to tap this potential, a proper strategy is required.